Meet Our Laker Correspondents!

2021-2022 Laker Correspondents

Click on our individual photos below to watch us on YouTube!

Jayce

Hometown | Clare

Program of Study | Business

Future Plans | Transfer to Northwood

Favorite Ice Cream | Mint Chip

Surprising Fact | I have 45 stitches above my left eye!

Kierra

Hometown | Gladwin

Program of Study | Business

Future Plans | Undecided

Favorite TV Show | Outer Banks

Surprising Fact | I work at a local boutique!

Bryce

Hometown | Weidman

Program of Study | Cybersecurity

Future Plans | Transfer to CMU

Favorite Destination | Camping in Caseville

Surprising Fact | I'm a twin!

Kayla

Hometown | Gladwin

Program of Study | Public Health

Future Plans | Transfer to CMU

Favorite Book | The Selection Series

Surprising Fact | I have bowled since I was 4!

JT

Hometown | St. Louis

Program of Study | Medical Imaging

Future Plans | Advanced Medical Degrees

Favorite Card Game | Euchre

Surprising Fact | I love to hunt and fish!

Ayden

Hometown | Mt Pleasant

Program of Study | Graphic Design

Future Goals | Graphic Design/Social Media

Favorites TV Show | Breaking Bad

Surprising Fact | Have never seen Harry Potter or Star Wars

Danielle

Hometown | Gladwin

Program of Study | Healthcare Management

Future Plans | Transfer to Northwood

Favorite Color | Lavender

Surprising Fact | I am a competitive equestrian and have won awards at the state level!

Ally

Hometown | Gladwin

Program of Study | Journalism

Future Plans | Transfer to CMU

Favorite Band | Imagine Dragons

Surprising Fact | I play several instruments!

Follow Us on Mid's Social Media Channels

About the Laker Correspondents

In 2017, Strategic Communications launched a team of student bloggers, and the Laker Correspondents effort began. The initiative started strong, hit some roadblocks, and was revived in 2021 with the help of Mid's Admissions and Multimedia Studio teams.

Seven students from various communities throughout the region signed on to create weekly content.

In September of 2021, the College's Instagram saw great results with

• 40.6% more content interactions
• 20.5% more viewers reached

In September, the College's Facebook Page also saw positive results with

• Post Reach up 81%
• Post Engagement up 13%
• Video Views up 39%

In August and September combined, Mid's Twitter saw 13,844 Tweet Impressions, over 900 Profile Views, and 18 new Followers.

In September the College's YouTube saw nearly 400 more views than usual, which resulted in 37.5 hours of watch time and 5 new subscribers.

"We are so excited to have these students working with us," shared Meghan Keen, Director of Marketing & PR. "From creating a weekly content schedule to scripting and editing to scheduling, it's a team effort, but clearly student-created content is what our followers want to see, which should help share the College's message reach a wider audience."

If you know of a student who is interested in creating social media content, ask them to reach out to us via email at stratcomm@midmich.edu for more information.