Financial Avenue and the KNOWL

Mid has teamed up with Inceptia to give you a leg up on financial education via their online program, Financial Avenue. Financial Avenue provides you with smart resources to help demystify the world of personal finance. Getting a handle on your money doesn’t have to feel overwhelming or restrictive. It’s all about empowering yourself with the basics and planning from there.

With Inceptia’s money mascot, the Knowl, as your trusty guide, you will have access to ten online modules that take on big financial topics, including Psychology of Money, Foundations of Money, College and Money, FAFSA, Loan Guidance, Earning Money, Credit and Protecting Your Money, Spending and Borrowing, Debt and Repayment, and the Future of Your Money.

We get it, sometimes financial education can be pretty boring and it doesn’t always make a lot of sense if you don’t know how to put your knowledge into action. But, Financial Avenue keeps you on your toes with quizzes, videos, interactive tools, and customized action plans at the end of each module.

With all these tools, it's easy to know exactly what you can begin doing RIGHT NOW to put your financial knowledge to good use. After all, the Knowl says there’s no time like the present. The Knowl is here to help you get Knowl-edgeable about money!

Getting Started

Get started by setting up your private account. To create your account, you’ll need your Mid Mich Email and a password of your choosing.

Returning Users

Using your email address and password, you can return to your Financial Avenue account at any time to review or finish courses, access tools and tips, and track your progress.

Follow the #Knowl

The Knowl would appreciate it if you followed him @MoneyKnowl and #Knowl. He’ll be sure to make it worth your while by sharing tips, resources, and strategies.

Sign Up For Financial Avenue